Exploring Heightened Protection for Well-Known Trademarks in Major Cases

When is a trademark famous enough to receive heightened protection under federal law, including protection from being diluted by other similar marks? Peter Afrasiabi discusses the key contours of trademark law and trademark dilution claims in the context of litigation over famous marks including Jack Daniels, Porsche, Victoria’s Secret, Sony, Spotify and Pinterest.

Legal Technology & Education
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Founding Partner at One, LLP
Peter Afrasiabi is a founding partner at One LLP and focuses his practice on copyright, patent, trademark, and entertainment litigation. In addition, Peter is a professor and the Director of the Appellate Clinic at the University of California, Irvine School of Law. Peter graduated from the University of California, Los Angeles and the University of Southern California Gould School of Law.