This course will provide you with tools for drafting effective emails and documents.
This course is intended for CPAs who are required to explain technical concepts through written forms of communication.
During the course, we will create a checklist for drafting professional emails and documents.
The overarching goal of this course is to help you visualize your own communications from the perspective of your readers. Whether your readers are your clients or your co-workers, they will rarely possess the same knowledge as you. While a client may be unfamiliar with certain accounting concepts, a co-worker may be unfamiliar with the file you are working on. In order to write effectively, writers must bridge the knowledge gap between them and their readers.
By attending this session, you will master techniques for writing to your various readers, both “internal” and “external”.
TOPICS AND TAKEAWAYS:
• Section 1: Clarity – writing unambiguously • Section 2: Conciseness and Attention to Detail – using fewer words and demonstrating your diligence • Section 3: Email Etiquette – best practices for communicating by email • Section 4: Readability – drafting communications that are easy to review
Ryan Standil leads seminars about effective written communication. He is a regular speaker at accounting firms, law firms, corporations, and governmental agencies. Ryan attended Western University, in Canada, where he graduated from the Ivey Business School and the Faculty of Law. After graduating, Ryan worked at a law firm in Toronto, focusing on corporate and commercial matters. Today Ryan owns and operates a seminar company, called Write To Excite. Ryan’s mission is to help professionals grow their income by improving their writing. Ryan is a frequent contributor to the leading newspaper in Canada, The Globe and Mail. Unsurprisingly, his columns can be described as “writing about writing.” To read one of Ryan’s columns, please visit https://www.writetoexcite.com/globeandmail.
