How to Build Your Personal Brand or Business Brand

This 4-module course introduces you to the fundamentals of branding and walks you through the key elements that make a brand valuable and memorable. You’ll learn how to develop a personal brand that reflects who you are and what you do—helping you stand out and connect with your audience authentically.
With guided worksheets and real-world examples, you’ll apply proven branding techniques used by professionals to define your message, sharpen your identity, and align your brand with your goals.

Brand Builder, Digital Marketing Strategist
Ava Carmichael is a Fashion Designer, Digital Marketing Strategist, and Brand Manager with over 10 years of experience building brands from concept to consumer. She has had the privilege of working for some of the largest apparel companies in the USA before turning her full attention to digital and social media marketing. She assists companies and individuals with branding and brand strategy.